Awareness is the New Currency: Standing Out in the Crowded Capital Markets

Oct 28, 2020

What does it take for a new firm or deal professional to get on your radar? How is your firm getting noticed by key market participants? In the current market climate and the ongoing global pandemic, staying top of mind is harder than ever, but awareness has never had a bigger impact on deal flow, your personal and firm’ reputation, fundraising efforts, and other areas of business. In this session, we‘ll hear insights on generating and maintaining awareness from those who do it best. After all, no matter how sophisticated your business development initiatives are, there will always going to be new ways to make a splash in the market.

Download the recording of this webinar:


Frank Verbeek
Managing Partner
Ben Marzouk
Managing Director, New York Group Head
Amit Lalwani
SVP of Global Business Development

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